Email marketing and broadcasting

Do you want to see a 300% Return on Investment?

Legitimate email marketing as a means of contacting your customers can drive up your sales for relatively low costs. For respondents that are aware of the figures for their email marketing efforts, 61% said that email delivers ROI of 300% or more, while 30% confessed to ROI of more than 500% (Econsultancy, March 2009). We can create emails that attract and retain customers and track the effectiveness of those emails.

75% of consumers prefer Email communication

According to ExactTarget's 2009 Channel Preference Study, 75% of consumers would prefer to receive permission-based promotions through email. Add to this the findings that more than 50% of consumers make purchases as a direct result of email and it's clear that not only do email marketing campaigns work, but that consumers like to receive them. We can help you manage and build your email lists, design and build targeted emails and make sure that your emails stand out from your competitors.

Second only to Search Engine Optimisation

E-mail marketing is often reported as second only to search marketing as the most effective online marketing tactic (MarketingSherpa, January 2009). It is also relatively cheap, targeted and trackable. In order to maintain and build revenue it is important to stay in contact with your loyal customers. Using email marketing newsletters is a sure way to reach all of your customers with minimal effort and cost.

We can help

There are many things to take into account when planning your email marketing campaign and we can help guide you through the entire process, in addition to sending the emails out for you.

• Set up
• Legal requirements
• How to build up your email contact list
• Standing out
• Email design
• Content
• Timing
• Monitoring and tracking conversions
• Avoiding being filtered out as spam

Interested in an Email marketing campaign?

Want to make sure you stand out? We can deliver timely, relevant and personalised emails to your customers. Contact us on 01622 834866 to find out more.